Pam Orlando Zanni

Pam Orlando Zanni

Cella by Randstad Digital’s Senior Vice President, Managed Solutions, Pam Orlando Zanni is an in-house creative veteran who has led creative operations for four of the world’s most iconic retail brands: Walgreens, Walmart/Sam’s Club, The Home Depot, and CVS Health. Creating, refining and building organizational structures and systems to meet business needs and produce award-winning creative output is a mainstay of Pam’s playbook.

Beyond building teams and organizational structures, Pam has a deep love for home building and has recently purchased land to begin planning her 10th build.

November 19, 2024 Please Come Again: The Importance of Retail CX in Building Brand Loyalty

Customer experience (CX) is the bedrock of brand loyalty in the retail space, and cultivating an experience customers continually come back to has become a highly competitive practice. Product value and price, though important, are no guarantee customers will choose a brand consistently. Connections, interactions, personalized service and seamless experiences across all touchpoints are essential.…