Ole Buch

Ole Buch

Ole Buch is CEO at Lobyco, bringing over 10 years of experience in the retail technology industry. With a passion for leveraging technology to drive commercial growth, Ole oversees the creation of customer loyalty platforms that cater to both fully integrated solutions and retailers with existing loyalty apps. Under his leadership, Lobyco’s loyalty platform introduced a suite of dynamic features, including promotional offers, gamification, shopping list support, and self-checkout functionality, transforming shopping into a seamless and engaging experience.

Prior to his role as CEO, Ole served as the CTO of Lobyco for 4 years, where he developed and integrated Lobyco’s SaaS products, empowering retailers to foster customer loyalty and enhance customer value. He is based in Copenhagen.
What Consumer Insights Can Tell Us About Grocery 'Hopping'

Grocery shopping is having a full-circle moment. In the industry’s earliest days, consumers would spend hours visiting the local butcher, baker, greengrocer, and more. Each store provided a specific slice of shoppers’ grocery lists and often offered home delivery. Fast-forward to the early 1900s and the advent of the supermarket, when industrialization came into play.…