Nick Einstein

Nick Einstein

Nick Einstein is vice president of product marketing at Netcore Cloud where he develops, owns, and executes go-to-market strategies. Nick evaluates new growth opportunities for the Netcore roadmap, presents thought leadership at industry events, and leads cross-functional teams for product launches and market announcements. Before joining Netcore, he was a product marketing leader at Cheetah Digital, and served for five years as Chief Research Officer and Principal Analyst at The Relevancy Group. Nick earned his BA from Kenyon College, MBA from The University of Washington, and lives in Seattle with his wife and three children.
5 Trends Shaping E-Commerce and Retail in North America

The retail landscape has undergone a seismic shift in recent years, propelled by the rocket fuel of ever-evolving buying habits, inflation-driven price sensitivity, and the aftershocks of global conflicts. This article explores the trends that show the evolution of shopper expectations, the challenges faced by marketers, the methods employed for segmentation, and the current and…