Monika Kochhar

Monika Kochhar

Monika Kochhar is the CEO at SmartGift, a next generation consumer and personalization platform for brands and retailers that empowers their customers to buy for others with confidence. To start gathering buying-for-others data for your own store request a demo.

January 29, 2019 Valentine’s Day 2019: Data Conquers All With These Holiday Gift Insights

Data from holiday shopping reveal insights into gift buying behavior that should inform your 4 Ps: product, price, place and promotion