Mohammed Hajibashi

Mohammed Hajibashi

Mohammed (Mo) Hajibashi is managing director and supply chain global consulting lead at Accenture, a multinational professional services company that provides services in strategy, consulting, digital, technology and operations.

Could Blockchain Be the Key to Unleashing a New Era of Consumer Relevance at Scale?

Blockchain is a game changer for supply chain traceability. And that opens up a huge range of new possibilities for consumer goods brands to drive growth — delivering hyper-relevant customer experiences, engendering deeper customer relationships, and offering something that’s “just right” in the moment. Central to this is transparency. Today’s consumers are more concerned than…