Mike Svatek

Mike Svatek

Mike Svatek is Chief Product Officer of Cart.com, the first end-to-end Ecommerce-as-a-Service (ECaaS) company. Previously, he was CEO and head of product at Rivet Works, a cloud software platform powering DTC engagement for online brands. A veteran product executive, he has also served as Chief Product and Strategy Officer for Bazaarvoice, helping scale it to $160M revenue and a successful IPO. Earlier in his career, he served as VP of product management at ecommerce merchandising platform Baynote, prior to its acquisition by Kibo Commerce, a Vista Equity portfolio company.
Headless E-Commerce: The Good, the Bad, and the Future

Headless e-commerce has become a popular option for digital brands. Over the past two years, investors have poured $1.6 billion into headless opportunities, and any number of startups and established e-commerce players have launched new technologies or products intended to ride the wave. After navigating three generations of e-commerce technology at both startups and Fortune…

Shoppers Prioritize Visual Content, Community When Discovering New Brands and Products

The battle between Google and Amazon.com to own shoppers’ minds (and wallets) just intensified with the launch of Google Shopping Actions. Initially working with retailers like Target, Walmart, Costco and Home Depot, Google’s newly launched initiative aims to help retailers compete with Amazon by promising shoppers a smooth experience and universal cart across desktop, mobile…

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