The holidays are behind us. The November and December rush leaves most companies exhausted and in a turbulent cycle of catch-up after the hectic time from Black Friday through Christmas. Before you know it, spring will be here and planning for the 2022 holiday season will kick off. You might not have taken more than…
Mike Myer
Shoppers today are empowered more than ever before and armed with a trove of information, such as product reviews, product availability and price comparisons, to inform them before they even make a purchase. For retailers, this means that the balance of information asymmetry, that used to be in their favor, has now shifted toward the…