Mike Murchison

Mike Murchison

Mike Murchison is CEO and Co-founder of Ada, the world’s leading customer service automation company. Since 2016, Ada’s AI-powered platform has automated more than 4.7 billion customer interactions for brands like Meta, Verizon, AirAsia, Yeti, and Square.

How Retailers Can Avoid Generative AI Failures in Customer Service

Generative artificial intelligence (AI) has become the technology to watch, and major retailers are starting to leverage this breakthrough new tech. Insider Intelligence reports that Walmart is using generative AI for its “Text to Shop,” which lets customers add items to their shopping cart by texting or speaking the item they’d like to purchase. Instacart is…