Mike Bender

Mike Bender

Mike Bender is the North America VP of Sales at Akeneo, a global leader in Product Experience Management (PXM) solutions for merchants and brands. Prior to joining Akeneo, Mike served as VP of Sales at eCommerce acceleration platform Yottaa, where he quadrupled the company’s enterprise revenue volume and sales team size in less than two years. He also held senior sales leadership positions at mobile marketing technology company Fiksu, as well as Prospectiv and Autotrader.

Social Responsibility is Good for Your Bottom Line

During these chaotic times, it’s tempting to view corporate social responsibility (CSR) as an optional extra — nice to have, but hardly a top priority for brands that are struggling to meet surging demand, or which are in the process of pivoting into new markets. Even amid the chaos of a global pandemic and widespread protests,…