Michele Morelli

Michele Morelli

Michele Morelli is senior vice president of global marketing strategy at Toluna, a leading provider of on-demand digital consumer insights.

Retailers Must Unify In-Store, Online Customer Experiences

The ways consumers engage with brands continue to change rapidly, from making your purchases at brick-and-mortar locations to now completing the same transactions in the palm of your hand. Toluna’s How Do You Shop? survey polled over 500 respondents to see how in-store shopping vs. e-commerce is playing out across the country. Ninety-one percent reported…