Michael Mothner

Michael Mothner

Michael Mothner is the Founder and CEO of Wpromote, the largest independent marketing agency in the US. Along with founding Wpromote in 2001, he has also ventured into other enterprises such as ScanDigital and CouponPal, which was spun off of Wpromote’s performance marketing division into an independent company. A regular industry speaker and commentator, he has been featured by Inc. Magazine as one of “30 CEOs under 30 To Watch” and was the recipient of the PricewaterhouseCoopers Entrepreneurial Spirit Award.

Gen Z and the Transformation of Online Shopping

The spark of change has begun in the world of online shopping, and Generation Z is at the forefront of the metamorphosis. But who is Generation Z? Gen Z describes a group that's far from underwhelming. Individuals in this category include teens and those in their early 20s, born after the millennial age. Millennials, or…