Max Stratmann

Max Stratmann

Max Stratmann is the chief revenue officer (CRO) of Scanbot SDK, which provides barcode scanning software for mobile apps and websites. Retailers use the Scanbot Barcode Scanner SDK for self-checkout, inventory management, clienteling, and ordering processes. Over 250 enterprises use the Scanbot SDK in their apps, including retailers like Coop or Rimi Baltic.

Survey: Shoppers Prefer Retailers With a Digital Presence

More and more people are turning to the internet for their shopping needs, even for day-to-day necessities like groceries. Does that mean we're moving away from traditional grocery shopping? Or do we simply want the best of both approaches? A recent survey of 1,516 Americans across different age groups reveals interesting insights into modern shopping…

The Future is Multichannel: New Insights Into American Consumer Shopping Preferences

The rise of e-commerce within the last two decades and — more recently — the COVID-19 pandemic has undeniably reshaped the retail landscape. However, contrary to the narrative of the death of brick-and-mortar stores, physical retail continues to play a significant role in the consumer market. The key to understanding this lies in the concept of…