Martim Avillez Oliveira

Martim Avillez Oliveira

Martim Avillez Oliveira is a former executive vice president at global supply chain and logistics specialist, Li & Fung, has 15 years of industry experience in retail and global sourcing, having worked with the world’s leading fashion brands and retailers, including Inditex, Marks & Spencer, J.Crew and Galeria Karstadt Kaufhof, managing end-to-end supply chains.

In his new role, Oliveira will drive forward ESW’s strategic growth and development with a focus on crafting routes to market within and between the EMEA and APAC that enable retailers and brands to meet the huge latent demand for direct-to-consumer (D2C) engagement in these territories.  Oliveira previously served as a member of ESW’s Retail Advisory Council, providing strategic guidance and amplifying the company’s cross-border ecommerce proposition globally.
Mastering Multichannel Engagement: How to Deliver on Gen Z and Millennial Shopper Expectations

Unified commerce, omnichannel, multichannel and cross-channel may seem like buzzwords or different versions of the latest corporate jargon, but what they all refer to is the absolute need for brands to create a seamless, customer-centric experience everywhere and anywhere a shopper interacts with a brand. A recent survey finds that over the past year, omnichannel…