Marquita Arnold

Marquita Arnold

Marquita Arnold is director of digital media training for Chacka Marketing, a leading digital media agency specializing in paid search, paid social, programmatic display and consulting services based in Tampa, Fla. Marquita can be reached at marquita.arnold@chackamarketing.com or join more than 110k others and follow her on TikTok @shoppingbestie.
The Game Changer: Loyalty Benefits on Google Shopping

Google hosted its annual Google Marketing Live event in late May, and as is the custom, announced many new advertising and e-commerce innovations. While each has its own potential benefits for retail advertisers, one in particular looks like a game-changer right off the bat: Showcase Your Loyalty Benefits and Attract New Members to Your Loyalty…