Mar Brandt

Mar Brandt

Mar Brandt is Senior Vice President at AppsFlyer, the global leader in mobile attribution.

Mobile Retargeting: Why it Matters More Than Ever

Last year, Apple’s App Store generated a whopping $519 billion in billings and sales. Keep in mind that the company didn't launch this platform until July 2008. So in a relatively short period of time, the App Store has not only become a huge business, but has spun off a myriad of transformative businesses like…