Lynn Marks

Lynn Marks

Lynn Marks is senior product manager at Imperva, a Thales company, where she oversees the product and innovation road map for Imperva Advanced Bot Protection and Imperva Client-Side Protection. With more than 10 years of B2B security product experience, Marks helps customers protect their applications and websites from online fraud and other security threats. Prior to Imperva she was product manager at Model N and Distil Networks (acquired by Imperva). She holds a Bachelor’s Degree in Economics from UC Santa Barbara.
Breaking Bad Bots: A Lesson to Online Retailers on How to Beat a Bot Attack

Retailers offering online services should be aware of a cybersecurity threat that can impact operations, customer satisfaction, and revenue: automated bots. Leading the charge to an unprecedented surge in malicious bot-driven activity in the retail industry are scalping bots, sophisticated programs designed to purchase high-demand products in bulk. The retail industry is particularly vulnerable. Research…

Holiday Havoc: How Retailers Can Stay Ahead of Cybercrime

This holiday season, U.S. online sales are projected to grow nearly 5 percent over last year’s numbers, which is good news for retailers hoping to close out the year with a strong Q4. Unfortunately, cybercriminals are targeting retailers with growing regularity. During the holiday season, any website downtime or service outage can result in significant…

As Bad Bot Activity Skyrockets, Retailers Must Take Action 

Website down? Bad bots may have caused it. Online shopping carts abandoned? Bots might be responsible for that, too. Bad bot activity is on the rise in the retail industry, and the impact isn’t just being felt during the holiday season and other high-traffic times. Motivated adversaries are using bots throughout the year, driving loss…

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