Lucy Markowitz

Lucy Markowitz

Lucy Markowitz is the Head of US National Sales at Vistar Media, a programmatic technology company that strives to power and enhance every transaction that occurs in the global digital out-of-home industry.

How Retailers Can Reach Consumers During 'In the World' Moments

Following a year when being inside the home was synonymous with the terms “lockdown” and “social distancing,” consumers are finding themselves more eager to be away from home. When consumers get out, they're engaged and active, offering an ideal state of mind to be receptive to an advertiser’s messaging. Therefore, reaching consumers out in the…