Lisa Britton-Poppler

Lisa Britton-Poppler

Lisa Britton-Poppler is the Senior Account Relationship Manager at Opterus Inc., a retail task management solutions provider.

Cutting Edge: 3 Trends Retailers Need to Embrace to Stay Competitive

If we learned anything from past retail trends, it’s that the store is still the most important part of the retail experience. Interest in the brick-and-mortar store is everywhere. Target’s CEO has said that the company's stores are its single biggest competitive advantage. Retailers must continue to keep their focus on the store by ensuring…