Kristina Stidham

Kristina Stidham

Kristina Stidham is the digital content director at Total Retail and sister brands Women in Retail Leadership Circle and Women Leading Travel & Hospitality at NAPCO Media. She is passionate about digital media and handles video, podcast and virtual event production for all brands. You can often find her at WIRLC, TR, WLT&H or industry events with her camera and podcasting equipment⁠—or at home on Zoom⁠—recording interviews with thought leaders and business executives.

Kristina holds a B.A. in Media Studies and Production from the Temple University Klein College of Media and Communication in Philadelphia. Go Owls! When she’s not in the office, she loves to go on long walks, sing around the house, hangout with her family and two pet guinea pigs, and travel to new places.

How Suburban Propane is Using AI to Factor Weather Into its Forecasting

Artificial intelligence (AI) is seemingly disrupting everything in today’s world, including retail businesses. At Total Retail Tech earlier this fall, retail martech leaders shared their experiences using AI, from implementation to execution to measurement. Nandini Sankara, vice president of marketing and brand strategy and spokesperson for Suburban Propane, spoke with Ron Offir, managing director of…

Advance Auto Parts is Closing More Than 700 Stores in 2025

Advance Auto Parts is closing more than 700 locations to shore up the company’s finances following another dismal earnings report, reports CNN Business. The car parts retailer, which has about 5,000 stores, said Thursday that the closures are part of its “strategic plan to improve business performance.” The reduction will result in closing roughly 500…

Deloitte Consultant Ron Offir on Retailers' Digital Commerce Needs

Ron Offir, managing director of retail and consumer products at Deloitte Consulting, has tracked the evolution of the retail industry over his 35-year career. In this video interview, recorded at Total Retail Tech earlier this year, he shares what he's hearing from retailers about their digital commerce needs. "Consumers are really looking for increasing levels…

Key Findings and Trends Revealed in the 2024 Retail Technology Report

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss Total Retail’s recently released 2024 Retail Technology Report, an analysis of market trends, buying behaviors, and future opportunities. They share key findings from the survey of technology decision-makers from across the industry, as well as implications for retailers’ businesses.

How SoLoMo Fits Into Retail's Future

During a keynote presentation at Total Retail Tech 2024, Sucharita Kodali, vice president and principal analyst at Forrester, shared an analysis of industry data and consumer insights. SoLoMo, or social, local and mobile, has been a term used by retail marketers for years. In this video clip from her session, Kodali provides a gauge on…

Sephora VP Sneha Narahalli on Building Technology for Change

Sneha Narahalli is vice president and head of product at Sephora, where she's working to enhance customer experience through technology. "Building for what the customer wants and accomplishing their goal never goes out of style," says Narahalli. In this video interview, recorded at Total Retail Tech earlier this year, Narahalli shares the three consumer behaviors…

Retail Tech Leaders on Balancing CX With Fraud Protection Efforts

The rising incidences of fraud and theft across the retail industry has been a significant challenge for organizations to deal with. There may not be a simple solution to the problem, yet there are people and organizations taking the lead when it comes to fraud and loss prevention tactics to help stem the tide. During…

The Recipe for Domino's Digital Transformation

During the opening keynote at Total Retail Tech, Christopher Thomas-Moore (CTM), senior vice president and chief digital officer at Domino's, spoke about the digital transformation the pizza chain has embarked on. CTM shared how Domino's commitment to innovation, customer focus, and data-driven strategies has propelled the brand to new heights. In this clip from CTM's…

Vitamin Shoppe Owner Franchise Group Files for Bankruptcy

Holding company Franchise Group Inc., also known as FRG, is filing for Chapter 11 bankruptcy protection as significant losses and internal instability pushed the company beyond its limits, reports RetailWire. FRG is the parent company of well-known brands such as The Vitamin Shoppe, Pet Supplies Plus, and Buddy’s Home Furnishings. According to court documents filed…

Panel: Tackling Loss Prevention and Fraud Through Technology | Total Retail Tech 2024

This video features a panel discussing how retailers are tackling loss prevention and fraud through technology from Total Retail Tech 2024 in Charlotte, NC. Speakers include Sree Sreedhararaj, Chief Technology Officer, IPSY; Karen Beebe, Chief Technology Officer, Bealls, Inc.; Adam Gunnett, Director, IT and Business Intelligence, Busy Beaver Building Centers; and moderator Sucharita Kodali, Vice…

Cindy Solomon, Founder and CEO, Courageous Leadership Institute | Total Retail Tech 2024

This video features a keynote from Cindy Solomon, founder and CEO of Courageous Leadership Institute, titled "Why Courageous Leaders Are Driving the Evolution of Tech" from Total Retail Tech 2024 in Charlotte, NC. As a self-confessed “recovering corporate executive,” Cindy’s mission is to radically update the way we think about and practice leadership in order to…

Christopher Thomas-Moore (CTM), SVP, Chief Digital Officer, Domino's | Total Retail Tech 2024

This video features a keynote from Christopher Thomas-Moore (CTM), senior vice president and chief digital officer at Domino's, titled "How Domino's Has Delivered its Digital Transformation" from Total Retail Tech 2024 in Charlotte, NC. A commitment to digital innovation is at the core of Domino’s growth strategy. In this keynote session, Christopher Thomas-Moore (CTM) unveils…

Jane Park, CEO and Founder, Tokki | Total Retail Tech 2024

This video features a keynote from Jane Park, CEO and founder of Tokki, titled "Why Technology is at the Core of My Entrepreneurial Spirit" from Total Retail Tech 2024 in Charlotte, NC. Consumer tech entrepreneur Jane Park, CEO and founder of Tokki, a new line of TikTok-friendly gift bags that are digitally equipped with QR code…

Shawn Nelson, Founder and CEO, Lovesac | Total Retail Tech 2024

This video features a keynote from Shawn Nelson, founder and CEO of Lovesac and author, "Let Me Save You 25 Years: Mistakes, Miracles, and Lessons from the Lovesac Story." The keynote, delivered at Total Retail Tech 2024 in Charlotte, NC, was titled, "Let Me Save You 25 Years — Mistakes, Miracles, and Lessons From the…

2024 Retail Technology Report Key Findings: AI Usage and Investments Trend Upward

In this bonus episode of Total Retail Talks, Total Retail's Kristina Stidham and Joe Keenan discuss the brand's recently released 2024 Retail Technology Report. Listen in to learn about this annual report, including how data is collected, key findings to emerge from this year’s survey of technology decision-makers from across the industry, and implications for…