Kristin Hambelton

Kristin Hambelton

Kristin Hambelton is chief marketing officer responsible for marketing and business development at Elastic Path. She is a leader in the SaaS and B2B marketing communities, as well as the Composable Commerce movement. Her experience spans both global enterprise organizations and high-growth start-ups specifically focused on helping brands deliver exceptional customer experiences through Advertising and Marketing Technology.

How to Explain Composable Commerce to Your CEO

As a digital commerce leader, you’re making important decisions every day, driven by the need to boost revenue and give customers the best buying experience possible. However, success doesn't happen in a vacuum; the most accomplished business leaders equip themselves with the right tools to get the job done in the most proficient manner possible.…