Khurram Moiz

Khurram Moiz

Khurram Moiz, Lead Principal, Retail Customer Success, BlueConicKhurram has spent the past 12+ years driving strategic customer-centric, media optimization, and analytics capabilities for Fortune 100 companies across retail, consumer products, food and beverage, and financial services. As a Lead Principal Customer Success Manager at BlueConic, he is tasked with guiding and enabling customers as they navigate through their own digital transformation journeys.Having worked client-side and as a prior strategy consultant, Khurram has first-hand experience with martech and audience intelligence capabilities that serve cross-functional teams. Off the clock, he is often found outdoors with his scouting family around metro Atlanta and usually in the middle of an intense deep dive on Marvel superheroes with his kids.

Shopping for Data: What Data Should Retailers Be Collecting?

A number of factors are disrupting the retail industry, from growing supply chain complexities and increasing privacy regulations, to rapid market changes and evolving consumer demands for hyperpersonalization and true omnichannel experiences. To navigate this evolving landscape, more and more retailers are harnessing the transformative power of first-party data to cultivate meaningful customer relationships and…