Kevin Payne

Kevin Payne

Kevin Payne is the Vice President of Corporate Marketing, GiftNow, ​​a Synchrony solution.

Digital Gifting Can Entice Shoppers, Increase Sales, and Minimize Returns

For retailers and shoppers, 2021 has been an incredibly challenging year. Between the impact of COVID-19, supply chain issues, stocking shelves, and searching for available items, retailers and shoppers have had to make adjustments on a weekly, if not daily, basis. With shoppers increasingly going online to fulfill their shopping lists, a vast majority of…