Katy Keim

Katy Keim

Katy Keim is the CMO and and head of business development at Lithium. In her role as CMO, Katy is responsible for all strategic marketing activities for the company including branding, positioning, communications, go-to-market strategy and customer acquisition programs. As Head of Business Development & Alliances, Katy oversees the ongoing growth of Lithium’s business through its partner ecosystem.
3 Ways Retailers Can Crush the Holiday Rush

The holiday season is in full swing. We’ve survived Black Friday and Cyber Monday, but that doesn’t mean floods of consumers are finished shopping for gifts. It’s a sprint to the finish line (aka, New Year’s). So, how can a retailer make the most of this holiday shopping season? Easy. Social media is your best…