While friendly sales staff, top-notch products, and eye-catching visual merchandising draw consumers into your store, the checkout process is critical in converting them into paying customers. Research reveals retailers lose approximately $37.7 billion annually due to long checkout lines. That said, if your checkout experience isn’t up to par, it could significantly impact your bottom…
John O'Kelly
Demand sparked by the COVID-19 pandemic resulted in 45 percent growth for e-commerce in Q2 of 2020, accounting for over 16 percent of total retail sales. For years, e-commerce sales hovered around just 10 percent of overall retail sales, while in-store shopping remained consumers' primary shopping method. As the world was stuck at home and…