John Ghiorso

John Ghiorso

John Ghiorso is widely regarded as an authority on all things Amazon. He is the original founder and CEO of Orca Pacific, a full-service Amazon agency that brings cutting-edge strategies to over 100 industry-leading brands like Mars and Reebok.

After a decade of studying Amazon, Mr. Ghiorso has earned a reputation for approximating industry reaction and forecasting shifts within the Amazon marketplace. His insights have been featured in prestigious publications such as The Wall Street Journal, Forbes, Vox, Digiday, and Modern Retail.

October 1, 2019 What Voice Shopping Skeptics Are Failing to See

The future of commerce is sitting on your counter. That’s right, Amazon Alexa, the familiar voice assistant who tells you the weather forecast, will also help you purchase a new umbrella. That was the consensus, anyway, until a recent viral statistic caused some backpedaling. According to a recent report by The Information, “just 2 percent…