Johan Sommar

Johan Sommar

In his role, Johan works on all levels, helping everyone from in-store staff to the company board and C-suite, to develop high-performing retail strategies. His expertise sits at the intersection between strategy, technology, consumer behavior, creativity and business.

The E-Commerce Basics That Will Help You Win the Holiday Shopping War

It takes months for retailers to get the right technology, processes and infrastructure in place to support the heavy workloads the holiday shopping season entails. With the busy holiday shopping season upon us, there’s an opportunity for last-minute optimizations, adjustments and considerations to help you best prepare your e-commerce site. Focus on the Basics It’s…