Jocelyn Macdonald

Jocelyn Macdonald

Jocelyn is Head of Marketing at Netrush.  She also supports freelancers and business professionals around the world through her online consultancy “Call Me Joce” which focuses on social-selling strategies and the celebration of “self.”  During the height of the pandemic, Joce launched her first boutique CPG company by the name of 4PERSCENT (pronounced 4%), a naturally-based soy candle line.  The line aims to remind people to save just 4% of their day to any self-care activities (less than 1 hour).

All the Free Ways to Promote Your Products on Amazon

Nothing in life is free, and especially not on Amazon.com. Like most serious commerce platforms, brands need to invest in Amazon, and particularly in advertising, if they want to succeed. That said, advertising alone isn’t sufficient to maximize revenue — and if you merely rely on that, you’ll miss a huge set of opportunities that…