Jessica Popp

Jessica Popp

Jessica Popp has over 25 years of experience in software solutions and development. She now leads the strategic vision at Ada as CTO, building VIP experiences for customers by leveraging the power of machine learning. Jessica lives in Colorado with her husband, and enjoys hiking, running, and sewing modern art quills.
Why Experience is Key to Brand Loyalty

Digital interactions are increasing year after year, and a company's ability to interact with customers quickly, and in a way that satisfies their needs, will make or break the brand experience. To deliver VIP e-commerce experiences at scale — especially during the busy Black Friday/Cyber Monday season — brands need a customer experience strategy driven…

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