Consumers are bringing more of their lives online, from their social interactions, their work and, in particular, their shopping. Unfortunately, just as consumers are taking advantage of their online-centric worlds, so are fraudsters. By implementing more sophisticated tactics to take advantage of new fraud opportunities, such as account takeover, fake content and fake reviews, across…
Jeff Sakasegawa
With the threat of fake reviews growing in the retail industry, the Federal Trade Commission (FTC) launched its first ever case challenging paid fake reviews on retail websites. As the issue becomes more prevalent, leading online retailers like Amazon.com and Walmart are increasingly under fire on this topic. Industry data gathered by Fakespot, a site that…
