COVID-19 has changed the way retailers do business now and into the future. Today’s consumer essentially has three core demands: make my life easier, make my life better, and make my life more fulfilling. Retailers are responding to these consumer requirements with more urgency in the wake of COVID-19. The pandemic-induced shift to much higher…
Jeff Orschell
As we approach this year’s holiday season, one thing is certain: holiday shopping will be anything but traditional. Consistent ebbs and flows in retail sales, paired with COVID-19 resurgences across the U.S., have completely transformed consumer behavior as we know it — paving the way for an unprecedented holiday shopping experience. According to our latest…
As states across the U.S. are relaxing stay-at-home orders, and with restrictions on everyday activities easing, Americans seem to be finally settling into a new routine. The burning question now is: How must retailers adjust to the new normal to best serve the post-pandemic consumer? According to the most recent EY Future Consumer Index, a…