James Bathgate

James Bathgate

James Bathgate is VP of Implementations at Searchspring, the search and merchandising platform that ecommerce teams rely on to skyrocket conversion rates and revenue without sacrificing the shopping experience.

How Merchandisers Can Quickly React to Market-Changing Trends

Retail merchandisers are responsible for ensuring that the most relevant products are presented to shoppers at any given time. However, unexpected events further emphasize the need for merchandisers to quickly pivot as they deal with potential disruptions, out-of-stocks or an uptick in e-commerce purchasing. Any sudden change in shopping habits showcases the critical role merchandisers…