In 2017, many struggling retailers closed their doors. In fact, more than 6,800 stores closed from the impact of online retailing or, in some cases, lack of interest in their businesses. Consumers are no longer willing to go into a store and meander through the aisles to make a purchase, unless it’s for a bargain (think…
Hamaad Chippa
If you've walked into a retail store over the last few years, you'll notice the shopping experience isn't what it used to be. Showrooms are sparsely stocked and associates lack knowledge of customer needs, making the thought of going to malls and department stores a daunting and frustrating endeavor. As a result, many large retailers…
“Why the Future of Retail Will Blow Your Mind” reads the title of an Entrepreneur article from nearly two years ago. The piece detailed how brick-and-mortar retailers were planning to leverage technology to improve the often mundane in-store experience and boost slowing store sales. A primary way in-store customers were going to be "mind blown" was an "immersive personalized mobile experience" which would ping…