Guy Yehiav

Guy Yehiav

Guy Yehiav is the president of SmartSense by Digi. He is a recognized thought leader in retail, CPG, supply chain, and complex manufacturing with a proven track record of success in M&A, B2B enterprise software solutions, SaaS metrics, and AI and IoT solutions. Guy most recently served as the GM and VP of Zebra Analytics. He supported the overall AI, machine learning, and analytics strategy by driving M&A, and the development of B2B enterprise solutions.

Why Meeting Consumer Sustainability Demands Requires IoT Sensing as a Service

For food retailers and grocers, it’s critical to be cognizant of the fact that consumers are increasingly making purchasing decisions with an eye toward sustainability. Data from Capital One’s Shopping Research Report reveals that more than 177 million U.S. adults are considered eco-friendly shoppers in 2024, up 7.44 percent year-over-year. American consumers are expected to…

Amplifying the Food Retail Value Chain With IoT-Enabled Connectivity

The integrated use of IoT sensing and monitoring devices across the food retail supply chain has opened a myriad of new opportunities for organizations to minimize loss and enhance operational agility – both of which were strenuous pain points in the past. Connectivity is worth its weight in gold in an era of uncertainty where…

Unlocking the Business Benefits of IoT-Enabled Food Retail 

Amid evolving consumer preferences and a myriad of business challenges across food retail, organizations have turned to digital transformation as a source of support for their physical supply chain and stores. Among the most prevalent innovative adoptions is the applied use of Internet of Things (IoT) technology. However, as economic volatility has increased and consumer…

Preparing for a Familiar Holiday Shopping Season

The holiday shopping season is pivotal for retail revenue generation. Over November and December, National Retail Federation (NRF) studies have found that American households each spend nearly $1,000 on holiday items — ranging from gifts and decorations to traditional foods. With in-store operations mostly resumed, 2021 holiday shopping is looking more familiar to consumers. However,…

Turning to Tech: How Data and Devices Can Help Retailers Comply With COVID-19 Safety Measures

Amid the coronavirus pandemic, a retailer’s ability to operate safely depends on the dual effectiveness of its social distancing measures and sanitation protocols. It’s the new reality of 2020, which only intensified with the resurgence of the virus across the U.S. in July. That showcased exactly why retailers must have the right precautionary measures in…

Making E-Commerce Returns Work for Retailers

For many retailers, returns are an enormous operational, logistical and financial burden throughout the year — especially as carrier fees continue to increase. With the right technology and some careful planning, product returns can actually be re-imagined and turned into a revenue or efficiency opportunity. Here are four ways retailers can transform returns: Charge for…

Mitigating Frictionless Checkout Risk With Prescriptive Analytics

Frictionless checkout is rapidly becoming the future of retail, especially with Amazon.com's push to expand its checkout-free “Amazon Go” stores, which leverage digital imaging to redefine the checkout experience. We can expect to see increasingly fewer cashiers, registers and lines as more retailers turn to frictionless checkout to improve efficiency, convenience and satisfaction. While retailers…

What Retailers Need to Know About Hiring Gen Z for the Holiday Season

The holidays are nearly upon us, and brick-and-mortar retail stores will soon be playing festive music as they gear up for their busiest months of the year. Retailers, and grocers alike, will need additional staff to cover the influx in shoppers. According to a survey conducted by Profitect, now Zebra Prescriptive Analytics, 44 percent of…

Identifying Omnichannel Risk and Opportunities With Prescriptive Analytics

Omnichannel (or what I would call consumer-centric retail) is a critical component of a successful retail operation. Recent research by Google indicates that omnichannel shoppers have a 30 percent higher lifetime value than single-channel shoppers. It’s easy to understand why retailers are growing their omnichannel activities. However, with this growth comes risk and opportunity. One…