Greg Schmitzer

Greg Schmitzer

Greg Schmitzer is the President and Founder of Mad Mobile– a recognized leader in Unified Commerce with a proven platform that empowers store associates to engage with customers, enhance the in-store shopping experience, and sell more.

When it Comes to Adopting In-Store Technology, Speed Matters

While the retail industry comes to terms with its need to innovate, some brands are finding that great aspirations aren’t all that matters. Speed does, too. With that in mind, some companies are making aggressive moves to adopt new in-store solutions as quickly as possible. As GeoMarketing points out, Neiman Marcus has taken this commitment to heart,…