Part one of this series likened the investment in an underperforming online brand to putting one’s money in a “fixer-upper” home that needs a lot of work because, in both cases, there's a greater chance of maximizing one’s return on investment. Part one addressed two of five important growth vectors that e-commerce aggregators and other…
Golan Manor
Those who dabble in real estate may be tempted to buy perfectly beautiful homes in the most expensive of neighborhoods. These investments would certainly be secure, and they would most likely turn a profit when it came time to liquidate. However, the return on investment would be minimal, as these properties probably had high valuations…