2020 was the first year where online sales surpassed in-person sales for small to midsize businesses (SMBs). Despite that, the trend isn't set to continue, and 2021 and 2022 projections show online sales will flatten out to slightly equal in-person sales. As far as face-to-face vs. online sales, the kind of industry where a small business works matters when it comes to how their customers like…
Gary Schofield
