Eric Samson

Eric Samson

Eric Samson is the Founder and CEO of Group8a, a New York-based digital marketing and advertising agency. With over a decade of digital marketing experience, Eric is dedicated to helping his clients grow their online presence, increase conversions, and reach their consumers with the right message.
The New Storefront: How to Master Google Shopping

Gone (for now) are the days of sweeping store floors, perfecting window displays, and chalk-drawing clever street signs. While the virus continues to demotivate in-store shopping, the competition for consumer attention is taking place online, and roughly 20 percent of men and women say they’ve been making more internet purchases. In the era of the…