Elizabeth Fogerty

Elizabeth Fogerty

Elizabeth Fogerty is Chief Strategy Officer of shopper marketing agency EDGE.

With 25 years across marketing disciplines, Liz has significant experience leading marketing teams and formatting strategy helping brands from Target to Walmart, Publix to Kroger, Kohl’s to Peapod design and develop shopper marketing campaigns that drive results. Liz is able to share insights on all things voice commerce, specifically concerning some of the biggest questions/trends facing the voice commerce revolution.
Brands Accelerated Their Purpose Amid COVID-19. How Long Will it Continue?

In the early moments of the COVID-19 pandemic, the role of brands elevated nearly immediately. Some retail stores were deemed essential, and their employees became frontline workers seemingly overnight. Trusted brands also quickly moved to the forefront of the COVID-19 conversation. People, businesses and brands were given the opportunity to improve the greater good, or…

Older »