Retaining customers and winning repeat sales has never been more important as retailers face increasing competitive pressure. This is true now more than ever, since just a few retailers control such a large share of consumer shopping. The top 10 merchants generated 51 percent of revenues earned by all the brands on the National Retail…
Doug Filak
Move over millennials, Gen Z is taking center stage for the holidays. Pundits agree that this new generation, loosely characterized as born between 1993 and 1999, have been raised on technology — but that’s where consensus ends. One day they are “millennials on steroids,” the next they are “very different in fundamental ways from previous…
