David Gottlieb

David Gottlieb

David Gottlieb
Chief Revenue Officer at Trax

David Gottlieb is the chief revenue officer (CRO) at Trax, a company specializing in computer vision and analytics solutions for retail. In this role, he oversees strategy, sales, marketing, business development, and customer success across North and South America. Gottlieb has more than 20 years of experience in the retail and manufacturing sectors, focusing on leveraging analytics to enhance sales, merchandising, and store operations.

Prior to joining Trax, David was the President & COO of Quri, the leading crowdsourcing company in the United States used by leading brands to collect in-store conditions data. He has also had leadership positions with Market6, Netezza, Oracle and Accenture.

David has a strong background in building and growing teams that are expert in helping the industry take advantage of new technologies to drive value for their businesses.

David is an alumnus of Johns Hopkins University where he earned a BA in Psychology.

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Retail execution, from “mom-and-pop shops” to mass retailers, has operated with a simple goal in mind: keep products on the shelf and customers satisfied. However, the methods to achieve this goal have undergone a dramatic transformation. What used to be manual processes — literally pen to paper — have evolved into sophisticated systems that leverage…

5 Strategic Imperatives for Retail’s New Normal

As stores reopen and people return to work around the globe, it's evident that the retail landscape will be different, perhaps permanently. COVID-19 has changed consumer behavior in stores, and CPG companies and retailers need to create new strategies to maximize potential and respond to the evolving needs of their customers. Brands and retailers must…