Colin Armitage

Colin Armitage
What Retailers Need to Know About Today’s Hyperconnected Economy

The hyperconnected economy is having a profound effect on how consumers engage with retailers. The buying process is becoming more technology-driven than retailers imagined even a few years ago. Underpinning these new engagement models is a slew of software that must work as quickly and precisely as hyperconnected consumers can buy. The retailers that can keep up with the pace of change will be the ones that win.