Chris Francis

Chris Francis
Harnessing the Spending Power of Gen Z

Millennials have garnered plenty of headlines since surpassing baby boomers as the nation’s largest living generation. Still though, they’re not the only show in town. While meeting the needs of millennials is a big priority, don’t forget to divert some attention toward a different generation — Gen Z. Born between the mid-1990s and mid-2000s, it’s…