Carly Brantz

Carly Brantz

Carly Brantz is vice president of revenue marketing at SendGrid. With more than 15 years of experience, she’s an email deliverability and inbound marketing veteran. Carly empowers her team to transform marketing from a cost center to a revenue generator. With a key focus on funnel optimization, she leads the team responsible for content creation, lead nurturing, SEO/SEM, and website optimization. An accomplished speaker, Carly shares her email delivery and revenue marketing tactics as a headline speaker on SendGrid’s international roadshow as well as other marketing conferences.

The Lifeblood of E-Commerce and How to Optimize it

Today’s commerce landscape is almost unrecognizable to that of the mall’s heyday. Vacancy rates at regional and super regional malls in the U.S. have reached 8.6 percent, a high not seen since the third quarter of 2012. With malls the emptiest they’ve been in nearly six years, e-commerce is swooping in to fill the shopping…