Caitlin Keohane

Caitlin Keohane

Caitlin Keohane is vice president of strategy and operations at Zendesk, a service-first CRM company that builds support, sales, and customer engagement software designed to foster better customer relationships. She is focused on driving alignment, operational excellence, and process efficiency as the company continues to scale and grow its customer experience functions globally. Caitlin has been with Zendesk for more than eight years, holding roles as the general manager of Zendesk Chat and most recently, the vice president of sales and customer experience for Zendesk Sell. Prior to Zendesk, Caitlin held various roles across sales, account management, renewals, and customer success at Marketo and ServiceSource. She has an abundance of institutional knowledge and a passion for developing scalable approaches to support customers as they move through their journeys with Zendesk.

Why Retailers Must Look to New CX Channels for Survival

Retail sales over the past year have declined 21.6 percent, with recent months piling on additional unprecedented challenges. Not only are consumers embracing e-commerce, but how they seek out support is also changing. Even though these trends started to emerge before the global pandemic, they're now playing out on an accelerated timeline and putting retailers…