Bryan Hernandez

Bryan Hernandez

Bryan Hernandez, a seasoned expert with over a decade in ad tech, is the director of client partners at RTB House. His deep expertise in performance marketing equips him to solve complex challenges, deliver tailored strategies that consistently produce results, and guide clients through intricate objectives with precision and effectiveness.
From Prime Day to Christmas: Capitalizing on Seasonal Consumer Behavior With Deep Learning AI

As the holiday shopping season approaches, consumer optimism is at its highest in years. Research indicates that 66 percent of shoppers plan to either maintain or increase their holiday spending compared to last year. With inflation easing and purchasing power strengthening, this year’s holiday season is projected to drive a 9.5 percent increase in online…