Brian Horakh

Brian Horakh
4 Tips for Building a More Profitable Online Business

In the highly competitive and rapidly changing world of e-commerce, it’s vital for retailers to stay on top of the latest trends so as not to be outdone by competitors. What follows are four tips for merchants to help them increase sales, enhance customer relationships and, ultimately, build a more profitable online business.

Changing Trends in Holiday E-Commerce: A List of Dos and Don'ts for 2011

The landscape for small- to medium-sized e-commerce merchants is constantly changing. To adapt, merchants must be quite nimble and able to alter their strategies at a moment's notice. Below are some tips for small- to medium-sized merchants to help identify new customers and keep them coming back: