Anders Mittag

Anders Mittag is chief commercial officer at Lobyco, a global leader in customer engagement and promotions for grocery retailers. With more than 20 years’ experience in retail technology, Anders directs Lobyco’s commercial strategy and nurtures their growing community of like-minded retailers. He supports the implementation of loyalty programs across global grocery clients, designing engaging initiatives that increase customer spend and footfall. Prior to helping launch Lobyco, Anders was senior vice president of membership and loyalty at Coop Denmark, where he was responsible for overall loyalty strategy. He lives in Copenhagen with his family.