Alyx Kaczuwka

Alyx Kaczuwka

Alyx Kaczuwka, Director, AI Product Development, XY RetailAt XY Retail, Alyx combines her insights into luxury market trends with a passion for digital transformation to help drive the future of retail. She focuses on not just reacting to industry shifts but anticipating them, to create seamless, innovative, and personalized shopping experiences.

How AI and Generative Design Are Transforming Store Layouts for Enhanced CX

For retailers designing curated and experiential spaces for customers to elevate their in-store experience vs. competitors’ stores or e-commerce alternatives, the challenge remains: How do you design a store layout that maximizes both the customer experience and overall sales? Artificial intelligence (AI), including generative AI, can provide deeper insights, faster iterations and more intuitive store…