Your Printer, Your Partner

11. Be sure the quotations are based on the same basis weight and paper grade.

12. Ensure that your comparison includes cover changes, make-ready costs and ink-jet addressing. Include any cost the printer charges to receive electronic files and locked or unlocked files.

13. Consider mailing and catalog distribution, including the postal drop-shipping charges. This is difficult to compare; generally, the difference between catalog printers is slight.