Should You Rent Your List?
Yes! It helps your customers, your bottom line and the industry as a whole.
Greater Income
Although list rental activity has declined over the years (due to shrinking housefiles from many companies), rental list income still can add a significant amount to your bottom line. Since there’s little expense associated with the revenue, a large percentage of the revenue will drop down to your profit line.
- People:
- Phil Minix
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